PROJECT DEPICTION
A complete identity renewal for a finnish fashion agency Braxton clothing founded in 1995.
The aim was to present their brand portfolio in a contemporary web packaging with quality images and a modern yet timeless typographic treatment. The logomark derived from the silhouette of a folded shirt merging together the letters B and X from the company name. Stationary was printed on matt black cardboard featuring contrast foil printing and clear spot uv.